Job Type: Full-Time
September 30, 2013
Reporting to the Director, Online Presence, the Search Engine Marketing Specialist will be responsible for planning, optimizing, implementing and analyzing natural and paid search engine marketing activities. This position is key to future growth and will be responsible for our pay-per-click (PPC) and search engine optimization (SEO) activities.
The ideal candidate must possess a keen understanding of online marketing with a strong background in pay-per-click (PPC) management. This role requires the ability of the search marketing roadmap including keyword management, creation of campaigns, bidding strategies, creative testing, and analytics.
Practising our corporate values of R.E.S.P.E.C.T., the successful candidate’s responsibilities will include, but are not limited to, the following:
o Keyword research and specifications throughout web site pages;
o Site audits for SEO best practice compliance;
o Navigation and conversion analysis;
o Link analysis and building;
o Identifying opportunities to improve organizational and process enhancements that support SEO;
The ideal candidates will possess:
Please quote reference number: A1IS-SEM
Please forward your cover letter and resume, in confidence, to:
Human Resources, Corporate Office
We thank all applicants for their interest in Chartwell Retirement Residences. Please be advised that only those invited to an interview will be contacted. No phone calls, please.
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